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Mirakl vs Webkul

Mirakl scores 90.1/100 (1st of 43) and Webkul scores 63.6/100 (10th) in our ranking of marketplace platforms for the UK and Europe. Both are scored on the same 7 criteria, from public, dated sources.

Mirakl is the reference platform of these comparison pages. That choice decides which pages exist, not the scores: every platform is scored with the same method, shown on the methodology page.

Score, criterion by criterion

CriterionMiraklWebkul
Enterprise trust /20 20 15
AI capabilities /20 20 0
Marketplace operations /17 17 17
Ecosystem /15 10 15
User reviews /12 7.1 7.8
Business models and architecture /11 11 8.8
Revenue levers /5 5 0
Total 90.1/100 63.6/100

Profile and capabilities

MiraklWebkul
Solution typeEnterprise marketplace platformMarketplace builder, plugin or script
Marketplace modelsB2C, B2B, Dropship & curated catalogB2C, B2B
DeploymentSaaSPlugin
HeadquartersFranceIndia
PricingQuote-basedFrom 349 USD (one-time licence)
User reviews4.5/5 on Capterra (20 reviews) · 4.1/5 on G2 (14 reviews)No reviews
Seller onboarding Yes Yes
Catalogue management Yes Yes
Order management Yes Yes
Commission management Yes Yes
Split payments and seller payouts Yes Yes
Dropship support Yes Not stated
Multi-currency Yes Yes
Headless API Yes Yes
Retail media (seller advertising) Yes Not stated
Native mobile apps Not stated Yes
Returns management Not stated Not stated
Seller performance scoring Yes Not stated
B2B buying features Not stated Not stated

“Not stated” means the vendor's public pages do not mention it.

Choose Mirakl if…

  • Mirakl ranks 1st of 43, Webkul 10th
  • Higher score on enterprise trust: 20 against 15 out of 20
  • Higher score on AI capabilities: 20 against 0 out of 20
  • Higher score on business models and architecture: 11 against 8.8 out of 11
  • Higher score on revenue levers: 5 against 0 out of 5
  • Mirakl states dropship support, retail media (seller advertising), seller performance scoring, which Webkul does not state
  • Named customers include Best Buy, Macy's, Leroy Merlin, Carrefour, B&Q, JD Sports

Choose Webkul if…

  • You want a marketplace builder, plugin or script rather than an enterprise marketplace platform
  • You want a published price: From 349 USD (one-time licence)
  • Webkul scores higher on ecosystem: 15 against 10 out of 15
  • Webkul scores higher on user reviews: 7.8 against 7.1 out of 12
  • Webkul states native mobile apps, which Mirakl does not state
  • You run WooCommerce, PrestaShop, OpenCart

Mirakl vs Webkul: frequently asked questions

What is the difference between Mirakl and Webkul?

Mirakl ranks 1st of 43 in the 2026 ranking of marketplace platforms for the UK and Europe, with 90.1/100 (enterprise marketplace platform). Webkul ranks 10th with 63.6/100 (marketplace builder, plugin or script). The gap is 26.5 points out of 100.

Where does Webkul beat Mirakl?

Webkul scores higher on ecosystem (15 against 10), user reviews (7.8 against 7.1).

How much do Mirakl and Webkul cost?

Mirakl: Quote-based. Webkul: From 349 USD (one-time licence).

Can these scores be checked?

Yes. Both platforms are scored with the same public method: 7 criteria, 100 points (Enterprise trust 20, AI capabilities 20, Marketplace operations 17, Ecosystem 15, User reviews 12, Business models and architecture 11, Revenue levers 5). Each point is tied to a public source listed on the platform's page, and no vendor can pay to change its score.

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