Skip to content

Mirakl vs Selldone

Mirakl scores 90.1/100 (1st of 43) and Selldone scores 33.6/100 (40th) in our ranking of marketplace platforms for the UK and Europe. Both are scored on the same 7 criteria, from public, dated sources.

Mirakl is the reference platform of these comparison pages. That choice decides which pages exist, not the scores: every platform is scored with the same method, shown on the methodology page.

Score, criterion by criterion

CriterionMiraklSelldone
Enterprise trust /20 20 0
AI capabilities /20 20 0
Marketplace operations /17 17 10.2
Ecosystem /15 10 1.9
User reviews /12 7.1 10.2
Business models and architecture /11 11 8.8
Revenue levers /5 5 2.5
Total 90.1/100 33.6/100

Profile and capabilities

MiraklSelldone
Solution typeEnterprise marketplace platformMarketplace builder, plugin or script
Marketplace modelsB2C, B2B, Dropship & curated catalogB2C, Services & rentals
DeploymentSaaSSaaS
HeadquartersFranceDenmark
PricingQuote-basedFrom 9.99 USD per month
User reviews4.5/5 on Capterra (20 reviews) · 4.1/5 on G2 (14 reviews)4.9/5 on Capterra (42 reviews) · 4.8/5 on G2 (84 reviews)
Seller onboarding Yes Yes
Catalogue management Yes Yes
Order management Yes Yes
Commission management Yes Not stated
Split payments and seller payouts Yes Not stated
Dropship support Yes Yes
Multi-currency Yes Yes
Headless API Yes Yes
Retail media (seller advertising) Yes Not stated
Native mobile apps Not stated Yes
Returns management Not stated Not stated
Seller performance scoring Yes Not stated
B2B buying features Not stated Not stated

“Not stated” means the vendor's public pages do not mention it.

Choose Mirakl if…

  • Mirakl ranks 1st of 43, Selldone 40th
  • Higher score on enterprise trust: 20 against 0 out of 20
  • Higher score on AI capabilities: 20 against 0 out of 20
  • Higher score on marketplace operations: 17 against 10.2 out of 17
  • Higher score on ecosystem: 10 against 1.9 out of 15
  • Higher score on business models and architecture: 11 against 8.8 out of 11
  • Higher score on revenue levers: 5 against 2.5 out of 5
  • Mirakl states commission management, split payments and seller payouts, retail media (seller advertising), seller performance scoring, which Selldone does not state
  • Named customers include Best Buy, Macy's, Leroy Merlin, Carrefour, B&Q, JD Sports

Choose Selldone if…

  • You want a marketplace builder, plugin or script rather than an enterprise marketplace platform
  • Selldone scores higher on user reviews: 10.2 against 7.1 out of 12
  • Selldone states native mobile apps, which Mirakl does not state
  • You run WooCommerce
  • More published user reviews: 126 against 34

Mirakl vs Selldone: frequently asked questions

What is the difference between Mirakl and Selldone?

Mirakl ranks 1st of 43 in the 2026 ranking of marketplace platforms for the UK and Europe, with 90.1/100 (enterprise marketplace platform). Selldone ranks 40th with 33.6/100 (marketplace builder, plugin or script). The gap is 56.5 points out of 100.

Where does Selldone beat Mirakl?

Selldone scores higher on user reviews (10.2 against 7.1).

How much do Mirakl and Selldone cost?

Mirakl: Quote-based. Selldone: From 9.99 USD per month.

Can these scores be checked?

Yes. Both platforms are scored with the same public method: 7 criteria, 100 points (Enterprise trust 20, AI capabilities 20, Marketplace operations 17, Ecosystem 15, User reviews 12, Business models and architecture 11, Revenue levers 5). Each point is tied to a public source listed on the platform's page, and no vendor can pay to change its score.

More comparisons